PhotoShelter’s Behind the Scenes Video Series Named Finalist in Digiday’s Content Marketing Awards

Additional new clients include Pittsburgh Pirates, Washington National Cathedral and the New England Conservatory who turn to PhotoShelter for Brands to manage their visual assets.

New York, NY — Jun. 5, 2020 — PhotoShelter for Brands has been named a finalist for Best Branded Content Series in the Digiday Content Marketing Awards, alongside Dell Technologies, Viacom Velocity and VAB, and the Wall Street Journal. The multimedia campaign, Behind the Scenes with the Storytellers, gives viewers an insider’s look at the creative strategies of innovative brands, including General Electric, the Boston Red Sox, the James Beard Foundation, the University of Maryland Medical System, Applegate Natural & Organic Meats and more.

The campaign gives viewers the opportunity to see how creative teams use PhotoShelter’s leading digital asset management platform to manage their creative assets, streamline their workflows, and connect with their audiences faster than ever before. The series was inspired by feedback from PhotoShelter for Brands clients who wanted a window into the workflows of other cutting-edge creative teams, and has engaged more than 200,000 people.

“We are honored to be named alongside the other incredible finalists in this category,” says PhotoShelter Content Marketing Director Kristin Twiford. “We are fortunate to work with the brilliant, creative people who pulled back the curtain and shared their stories with our audience. Behind the Scenes with the Storytellers is our own passion project, and we are thrilled to be recognized for this series.”

Behind the Scenes with the Storytellers is a cornerstone of PhotoShelter for Brands’ customer-centric content strategy, which includes a webinar series for creative teams and the brand’s signature educational campaign, Digital Asset Management Month. The organization is hosting The PhotoShelter Summit For Brands on June 25, with speakers from The Washington Post, Major League Baseball, the National Football League, Special Olympics and more.

About PhotoShelter

PhotoShelter is a market-leading provider of SaaS digital asset management (DAM) solutions that enable photographers and creative teams to unlock the power of a moment through tools to seamlessly organize, manage and distribute digital content. PhotoShelter’s solutions are used by thousands of customers in the U.S. and worldwide, including in media, sports, education, travel & hospitality, healthcare, non-profits, and retail, among other end markets. For more information on how to improve your organization’s digital asset management and creative workflows, visit: https://brands.photoshelter.com/.

PhotoShelter Media Contact:
Scott Fedonchik, SVP, Marketing
Email: Scott@PhotoShelter.com

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